QR Code With Logo

Add a short center label or initials to make a QR code feel branded while keeping it simple enough to scan.

Logo safety rules

Use high error correction when adding anything in the center.
Keep the label short, such as initials or a short brand mark.
Do not cover the three large corner finder patterns.
Test the code after resizing and after placing it in the final design.

Brand color advice

Dark blue or navy on white is usually safer than pale gradients. If you use bright colors, keep the foreground much darker than the background.

When to skip the logo

Skip the center logo when the QR code will be tiny, printed on textured material, placed behind glass, or scanned from far away. In those cases, put the brand mark beside the QR code and keep the code itself simple.

Related QR guides

For print dimensions, use the QR code size guide. For business card layouts, read the business card QR code guide. For table signs, see the restaurant menu QR code guide.